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Digital Marketing Exec (TGN4879) – Excellent Salary DOE

Digital Marketing Exec (TGN4879) – Excellent Salary DOE

  • Digital/Marketing
  • Manchester

Location: Manchester

Type: Permanent

Industry: FMCG

Job Ref: TGN4879

The Company

A leading market player in the Homeware Retail Sector, our client is a well-established and reputable provider of a wide range of homeware and lifestyles products aimed at the children’s market.

To further enhance their visual presence and online sales channels, they are currently seeking a Digital Marketing Executive – Hybrid

As the Digital Marketing Executive for E-Commerce, you will be responsible for creating visually appealing and engaging content to enhance their product listings on various e-commerce platforms, with a primary emphasis on Amazon. This role involves collaborating with cross-functional teams, managing digital assets, and ensuring a seamless online shopping experience for our customers.

Role

  • Develop and implement strategies to optimize product listings on Amazon.
  • Utilise A+ Content features to highlight product features, benefits, and points of differentiation, ensuring a competitive edge in the marketplace.
  • Develop high-quality product descriptions, images, and videos that highlight key features and benefits.
  • Collaborate with internal teams to create visually appealing and brand-aligned content.
  • Ensure consistency in content across various e-commerce platforms.
  • Oversee the creation and curation of digital assets, including product images, banners, and promotional materials.
  • Work closely with design teams to maintain a library of visually compelling assets.
  • Ensure timely delivery and organization of assets for use across multiple channels.
  • Collaborate with marketing, sales, and product development teams to align content strategies with business goals.
  • Act as a liaison between content creation and other team members
  • Provide regular reports and insights on content performance and areas for improvement.
  • Monitor and analyse Amazon performance metrics for appropriate content.

Required

  • Previous experience in a content-focused role within the retail or consumer goods industry is essential.
  • Proven experience in creating and managing A+ Content on Amazon
  • Strong understanding of digital marketing principles
  • Creative mindset with the ability to design visually appealing and impactful content that enhances the customer shopping experience.
  • Excellent written and verbal communication skills, with the ability to articulate brand messages effectively.
  • Ability to collaborate effectively with cross-functional teams and external partners.
  • Comfortable working in a fast-paced and dynamic environment, adapting to changes in the e-commerce landscape and Amazon’s policies.
  • Strong understanding of digital marketplaces
  • Proficiency in using content creation tools and software.
  • Familiarity with graphic design tools (Adobe Creative Suite, Canva)- desirable but not essential
  • Proficient in Excel and PowerPoint
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