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PPC Executive (TGN4543) – Excellent Salary DOE

PPC Executive (TGN4543) – Excellent Salary DOE

Location: Manchester

Type: Permanent

Industry: Homeware

Job Ref: TGN4543

The Company:

Our client an established online homewares retailer is seeking a PPC Executive to join their growing company.   As a senior PPC executive you will focus on Paid Search accounts with approximately £2M+ (and increasing!) yearly budget. You will help increase and improve online visibility and will be delivering performance to achieve set targets across UK and US markets.

Working in a rapidly growing, and extremely dynamic marketing team, you will be responsible for day-to-day PPC campaign management across multiple markets. This is a unique opportunity to play a key role in an exciting, fast-growing business.

The Role:

  • Budget planning, monitoring and day to day management of PPC accounts through keywords, negatives & ads optimisation, A/B testing & data analysis.
  • Managing the current bid management platform and exploring (as we scale) additional bidding rules & processes.
  • Maintain and develop shopping campaigns through product performance optimisation, shopping feed optimisation and website data quality checks.
  • Weekly reporting on the key metrics of revenue, CPC, CPO and ROAS, ROI.
  • Measuring and analysing campaign performance & using web analytics to identify areas of improvement.
  • Forward plan campaigns and content opportunities with these teams to ensure traffic and sales targets are met.
  • Keep up to date with PPC & Paid social trends.
  • Work closely with Ecommerce, Creative & Content team as well as the wider business functions including product & merchandising to create strong assets tailored for placements.
  • Manage relationship with Google and Bing, including meeting and calls.

Skills Required:

  • MUST have a minimum of 2 – 3 years’ experience managing paid advertising campaigns (Facebook/AdWords/PPC).
  • It is essential you have a thorough understanding of Google Ads, Facebook Ads, Google Analytics and Google Merchant centre
  • Be qualified to degree or equivalent – ideally within marketing qualification
  • Be analytical and good with numbers.
  • Manage multiple updates, projects and challenges to meet deadlines.
  • Able to multitask and prioritise busy workload.
  • Strong attention to detail.
  • Communicate effectively 

Benefits

  • Huge opportunities for progression
  • High growth business
  • 20 days annual leave + bank holidays
  • Social events, seasonal events in the office
  • 20% staff discount
  • Free onsite parking
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