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Marketing and PR Executive – Fashion (TGN4338) – Excellent Salary DOE

Marketing and PR Executive – Fashion (TGN4338) – Excellent Salary DOE

Location: Manchester

Type: Permanent

Industry: Ladieswear & Menswear

Job Ref: TGN4338

The Company:

Our client a growing UK retailer with established & emerging womenswear & menswear brands based in central Manchester are looking for a Marketing & PR Executive to drive their e-commerce business & grow brand awareness through digital and social media channels.  This is a fast paced and demanding role and would suit an aggressive marketer wanting to drive the brand to the next level within the industry.

Role & Responsibilities:

  • Day-to-day management of relationship and customer service with retailers, manage webs, grow presence of brands across multi-channels
  • Create engaging content for e-commerce & social channels
  • Create & delivery e-commerce & social media strategies to drive sales conversion & SEO
  • Responsible for visual merchandising digitally, to deliver effective marketing communications and campaigns to gain brand awareness.
  • Work closely with the marketing executive, Design Manager, Merchandising Manager & Sales Executive on market strategy for their clients.
  • Manage and work closely with external agency on digital & brand projects, to drive the marketing strategy & brand collaboration.
  • Create communicate link with bloggers and public, preparation for tradeshow and event management nationally & internationally.
  • Grow the presence of the brands across all possible platforms economically, create ideas on campaigns & brand collaborations.
  • Identify & connect with relevant bloggers and social media influencers to help increase brand awareness.
  • Co-ordinate marketing events & activities.
  • Create engaging content for e-commerce, social media, web & marketing campaigns.
    Redesign web banner for seasons throughout the year such as Black Friday, Winter Sale, Christmas, Summer Sale, etc.
  • Certain admin tasks for the team and working closely with the warehouse to send out products for promotional reasons.
  • Report & measure effectiveness of all marketing activity, KPIs of the growth of the social media & brand awareness across platforms.
  • Maintain strong communication links with retailers & customers.
  • Manage & coordinate with external agencies on marketing proposal.

Skills & Experience:

  • Minimum 2-3 years’ experience in the fast fashion industry.
  • Experience or relevant degree in marketing or outreach preferable.
  • Experience in event marketing, working within an agency environment is preferable.
  • Webmaster and content providers – commercially aware, creatively minded, strong graphic skill & creative flair
  • Strong understanding of target marketing & customer segmentation techniques.
  • Excellent multichannel marketing & have experience of running multi-channel marketing campaigns.
  • A natural relationship builder & a good team player, able to work as part of a team as well as on own initiative.
    Self-motivated & enthusiastic individual.
  • Excellent communication skills both written and verbal are a must.
  • Strong organisational skills.
  • Able to work efficiently in a fast-paced environment.

Benefit:

  • Free parking on site
  • 50% employee discount
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