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International PR & Events Executive – Fashion Brand (TGN4529) – Excellent Salary DOE

International PR & Events Executive – Fashion Brand (TGN4529) – Excellent Salary DOE

  • Digital/Marketing
  • Manchester

Location: Manchester

Type: Permanent

Industry: Ladieswear

Job Ref: TGN4529

Role:

Reporting to the Senior PR & Events Manager, as the International PR & Events Executive you will be focused on delivering international communication strategy across traditional media, events, and VIP outreach. Working collaboratively with international communication agencies you will oversee campaigns from start to finish, coordinate samples, help devise VIP activity, manage creative gifting send out, event management, news story pitching and project planning.

We’re looking for someone who thrives from working under pressure, a forward-thinker, team player and all-round communicator. You will be full of ideas and be able to develop creative solutions to key business challenges.

Role Responsibilities:

  • Work closely with the Senior PR & Event Manager deliver the brands’ international communication strategy, working to KPIs relevant to each territory which meets brand and commercial objectives
  • Be the main point of contact for international PR agencies/other 3rd party agencies (this will be decided on a market-by-market basis)
  • Execute, with the support of the Senior PR & Events Manager on all international PR campaigns and proactive features, profiling and product placement across all media channels – broadcast, print, online & social media
  • Lead on launches, events, and press trips to bring the brand to life delivering standout PR and social media inclusion
  • Responsible for creation and distribution of all traditional and digital press materials
  • Develop and maintain relationships with international media, stylist & KOL’s in order to drive incremental coverage
  • Develop and maintain VIP/celebrity outreach in conjunction with the Senior PR & Event Manager and local communication agencies
  • Responsible for monitoring and reporting on international communication activity, reviewed against set KPIs and communicate to the wider business
  • Budget Management
  • Oversee the sample product process between the local PR Agencies & UK Operations ensuring hero product is showcased in local showrooms and slow-moving product returned
  • Monitoring and reporting on competitor activity and relevant industry trends, events, and opportunities
  • Ensure we are thinking globally with a diverse and inclusive approach

Skills Required:

  • A solid understanding of the role that PR and events play in promoting and driving commercial value for the brand
  • Passion for communication and marketing in general
  • An intense interest in fashion
  • Strong communication skills. The role key focus is liaising with colleagues, partners and their parties, so strong written and verbal skills are paramount
  • Great time management skills and attention to detail
  • High level of computer literacy, including the ability to research online
  • Flexible, adaptable working style with an ability to learn quickly and multi-task
  • Above all, an ability to relate to a very wide variety of people develop trust, rapport, and long-term relationships
  • Willingness to work outside of work hours to accommodate international times zones

Benefits:

  • Competitive salary
  • Extra day of leave for your birthday
  • Core hours enable you to flex your working times around your needs on an ad hoc basis
  • Opportunity to make an impact in a fast-growing company with global ambitions
  • 33 days annual leave, inclusive of bank holidays
  • A fantastic working environment with open communication channels, autonomous high-performance culture, and a truly collaborative style
  • Learn from likeminded & talented team members
  • Opportunity to develop in various areas that you may take an interest in as part of your personal development
  • Cycle to work scheme
  • 40% staff discount
  • Social events
  • Free snacks, drinks & treats
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