
Location: Manchester
Type: Permanent
Industry: Online Brand
Job Ref: TGN4277
The Company:
A rapidly growing Online Brand are recruiting for a Digital Marketing Manager to join their team. You will be responsible for PPC, Paid Media, Social Media Content, CRM & Affiliates. This role will lead on strategy for all channels to bring together a holistic digital strategy. You will be managing a small team.
The Role:
- Implement a promotional/marketing plan.
- Responsible for PPC, Paid Media, Social Media Content, CRM & Affiliates.
- Develop Digital Marketing strategies to drive sales, grow brand awareness & acquire new customers.
- Leading seasonal trade plans working closely with the internal team to plan and deliver campaigns.
- Ownership of Paid Media channels.
- Work closely with Social and Content team to plan and deliver engaging campaigns.
- Develop CRM and Communications strategy to maximise sales.
- Analyse campaign metrics and take necessary action to continually improve performance.
- Utilising Google Analytics and other analytics tools.
- Other duties as required.
Skills Required:
- Have experience in a similar role for an Online Retailer.
- Experience leading a digital and ecommerce team.
- Have a proven track record of growing sales online.
- Practical experience of digital marketing and CRM.
- Highly analytical with strong attention to detail.
- Self-motivated, able to prioritise workloads efficiently.
- Able to deliver projects to tight deadlines.