Location: Manchester

Type: Permanent

Industry: Homeware

Job Ref: TGN4542

The Company:

Our client the fastest growing online home retailers in the North West are looking for a CRM Executive to accelerate and spearhead their digital acquisition strategy.  At the forefront of homeware essentials and trends, ensuring the customers get the best of the best, affordably!

This is a fantastic opportunity for a passionate and driven individual to come in and really own the email channel and excel in their career…

The Role

• Manage all stages of the email process including building the campaigns in Klaviyo, audience segmentation, carrying out relevant testing, scheduling and reporting on success.
• Working with the Product, E-commerce, Content and wider marketing team to provide market leading email campaigns that drive customer acquisition, conversion and retention and maximise revenue opportunities.
• Managing the CRM calendar, scheduling campaigns throughout the year
• Regular analysis and reporting on email performance and providing actionable insights and ongoing recommendations
• Reporting on CRM performance and presenting this to key stakeholders and the wider business
• Understand customer behaviours to ensure communications are targeted and relevant to specific customer groups
• Create and optimise a set of automated campaigns and customer journeys
• Carry out AB testing to analyse and identify the most successful campaigns to improve key email metrics

Skills Required:

• Essential that you can demonstrate excellent email marketing experience with a proven track record of delivering campaigns with results
• You’re able to measure campaigns effectively and report on activity
• Experience working with email service providers and a strong understanding of e-marketing best practices
• Commercially minded but with a creative flair
• An accurate proof reader and tester, with an appreciation for the importance of attention to detail.
• Able to use own initiative and make effective decisions
• Have a genuine interest in Homeware 

Benefits

• Huge opportunities for progression
• High growth business
• 20 days annual leave + bank holidays and Jewish holidays
• Social events, seasonal events in the office
• 20% onsite discount
• Free onsite parking